--- title: Coupler Insights | inbound marketing description: "inbound marketing | Coupler Insights: Our professional blog" --- [![Coupler logo](https://www.couplerhq.com/hs-fs/hubfs/coupler-logo-horizontal.png?width=889&height=194&name=coupler-logo-horizontal.png) ![Coupler logo](https://www.couplerhq.com/hs-fs/hubfs/Coupler-logo-blue-horizontal.png?width=889&height=194&name=Coupler-logo-blue-horizontal.png)](https://www.couplerhq.com?hsLang=nb) - [Services](https://www.couplerhq.com/services) - [News](https://www.couplerhq.com/news) - [About Us](https://www.couplerhq.com/about-us) - [Join Our Team](https://www.couplerhq.com/join-coupler) - [Contact Us](https://www.couplerhq.com/contact-us) ###### 6 min read ## [Norske B2B-nettsider? Utdaterte og kjipe](https://www.couplerhq.com/blog/norske-b2b-nettsider-utdaterte-og-kjipe?hsLang=nb) By [Coupler](https://www.couplerhq.com/blog/author/coupler) on 08.des.2022 14:30:07 [![](https://www.couplerhq.com/hubfs/gran-artikkel.jpg)](https://www.couplerhq.com/blog/norske-b2b-nettsider-utdaterte-og-kjipe?hsLang=nb) Er jo synd å si det, men mange norske B2B-firma sitter på en ekstremt utdatert nettside. “Vi må ha en ny!”, sier sjefen en dag. Ja, det må dere. Men tro ikke at jobben er over når fargene er valgt og siden går *live.* Det er nemlig *da* selskapet starter! ###### Topics: [inbound](https://www.couplerhq.com/blog/topic/inbound?hsLang=nb) [marketing technology](https://www.couplerhq.com/blog/topic/marketing-technology?hsLang=nb) [knowledge base](https://www.couplerhq.com/blog/topic/knowledge-base?hsLang=nb) [inbound marketing](https://www.couplerhq.com/blog/topic/inbound-marketing?hsLang=nb) ###### 2 min read ## [Unngå bedrifts-babbel på SoMe](https://www.couplerhq.com/blog/camilla-hager-unnga-bedriftsbabbel-pa-some?hsLang=nb) By [Coupler](https://www.couplerhq.com/blog/author/coupler) on 22.sep.2022 09:42:31 [![](https://www.couplerhq.com/hubfs/Camilla%20Some.png)](https://www.couplerhq.com/blog/camilla-hager-unnga-bedriftsbabbel-pa-some?hsLang=nb) #### En av Norges beste tekstforfattere, Camilla Hager, vil at firmaer skal unngå bedrifts-babblet på sosiale medier. Og senke skuldrene litt. Så lenge du har en plan!   ###### Topics: [how-to](https://www.couplerhq.com/blog/topic/how-to?hsLang=nb) [guide](https://www.couplerhq.com/blog/topic/guide?hsLang=nb) [knowledge base](https://www.couplerhq.com/blog/topic/knowledge-base?hsLang=nb) [digital marketing](https://www.couplerhq.com/blog/topic/digital-marketing?hsLang=nb) [inbound marketing](https://www.couplerhq.com/blog/topic/inbound-marketing?hsLang=nb) ###### 2 min read ## [SoMe – ellers skjedde det ikke!](https://www.couplerhq.com/blog/some-ellers-skjedde-det-ikke?hsLang=nb) By [Coupler](https://www.couplerhq.com/blog/author/coupler) on 16.aug.2022 09:03:06 [![](https://www.couplerhq.com/hubfs/arendalsuka-coupler-some-size.jpg)](https://www.couplerhq.com/blog/some-ellers-skjedde-det-ikke?hsLang=nb) Arendalsuka er i gang – og bedrifter som din, som skal bidra i samfunnsdebatten med viktige poenger, er på vei til en liten kystby for å fortelle hvordan. Men, hva er vitsen med å være der hvis du ikke etterlater synlige digitale spor? ###### Topics: [event](https://www.couplerhq.com/blog/topic/event?hsLang=nb) [marketing](https://www.couplerhq.com/blog/topic/marketing?hsLang=nb) [digital marketing](https://www.couplerhq.com/blog/topic/digital-marketing?hsLang=nb) [inbound marketing](https://www.couplerhq.com/blog/topic/inbound-marketing?hsLang=nb) ###### 5 min read ## [Merkevarebygging: Unngå å bli glemt i en digital verden](https://www.couplerhq.com/blog/merkevarebygging-unnga-bli-glemt-i-en-digital-verden?hsLang=nb) By [Paulina Ćwikowska](https://www.couplerhq.com/blog/author/paulina-cwikowska) on 15.des.2021 11:13:15 [![](https://www.couplerhq.com/hubfs/Mari%20-%20strossle.jpeg)](https://www.couplerhq.com/blog/merkevarebygging-unnga-bli-glemt-i-en-digital-verden?hsLang=nb) ## Markedsførere overfokuserer på raskE konverteringER. - husk at på den andre siden av skjermen SITTER DET EKTE mennesker, sier Mari Grønvold fra Strossle Norge. ###### Topics: [marketing](https://www.couplerhq.com/blog/topic/marketing?hsLang=nb) [digital marketing](https://www.couplerhq.com/blog/topic/digital-marketing?hsLang=nb) [inbound marketing](https://www.couplerhq.com/blog/topic/inbound-marketing?hsLang=nb) ###### 5 min read ## [Inbound marketing - kort oppsummert](https://www.couplerhq.com/blog/inbound-kort-oppsummert?hsLang=nb) By [Dina Aarthun Engh](https://www.couplerhq.com/blog/author/dina-aarthun-engh) on 02.jul.2021 14:42:24 [![](https://www.couplerhq.com/hubfs/Events/speakers/Webinar%20Inbound%20Oslo%20Maria%20og%20Sigurd.jpg)](https://www.couplerhq.com/blog/inbound-kort-oppsummert?hsLang=nb) Trenger du en rask innføring i hva det vil si å drive med inbound marketing? To eksperter, Sigurd J. Vik i Coupler og Maria Willoch i ScaleupXQ har jobbet med inbound i lang tid og deler her sin kunnskap gjennom ulike formater så du kan få en bedre forståelse for hva det er.  ###### Topics: [how-to](https://www.couplerhq.com/blog/topic/how-to?hsLang=nb) [content strategy](https://www.couplerhq.com/blog/topic/content-strategy?hsLang=nb) [inbound marketing](https://www.couplerhq.com/blog/topic/inbound-marketing?hsLang=nb) ###### 6 min read ## [Hvorfor HubSpot, og hvilket nivå? Et avansert system forklart med vanlige ord.](https://www.couplerhq.com/blog/hvorfor-hubspot-forklart-med-vanlige-ord?hsLang=nb) By [Sigurd J. Vik](https://www.couplerhq.com/blog/author/sigurd-j-vik) on 23.mar.2021 23:46:19 [![](https://www.couplerhq.com/hubfs/For-website/1.%20Illustrasjoner/inbound-sites-full-cover-coupler.png)](https://www.couplerhq.com/blog/hvorfor-hubspot-forklart-med-vanlige-ord?hsLang=nb) ### Hvorfor trenger man HubSpot til markedsføring hvis man driver med salg i dag?   Når man har jobbet med systemet en stund blir det nesten vanskelig å svare konkret fordi det blir en naturlig del av arbeidsflyten. For å sammenligne er det litt som å bruke Word til å skrive et dokument versus en skrivemaskin, eller kanskje mer teknisk korrekt sammenligning: Å bygge en webside ved hjelp av et CMS versus å bygge en database selv. Sistnevnte er fullt mulig, og mer effektivt enn å kode ren HTML, men så snart man har begynt å bruke et CMS er det så mye mer effektivt for å publisere innhold på en webside at alle stort sett har sluttet å lage egne løsninger for dette.   ###### Topics: [marketing technology](https://www.couplerhq.com/blog/topic/marketing-technology?hsLang=nb) [CRM](https://www.couplerhq.com/blog/topic/crm?hsLang=nb) [guide](https://www.couplerhq.com/blog/topic/guide?hsLang=nb) [knowledge base](https://www.couplerhq.com/blog/topic/knowledge-base?hsLang=nb) [digital marketing](https://www.couplerhq.com/blog/topic/digital-marketing?hsLang=nb) [inbound marketing](https://www.couplerhq.com/blog/topic/inbound-marketing?hsLang=nb) [HubSpot](https://www.couplerhq.com/blog/topic/hubspot?hsLang=nb) [All posts](https://www.couplerhq.com/blog/all) [![Coupler](https://www.couplerhq.com/hs-fs/hubfs/coupler-logo-horizontal.png?width=200&height=44&name=coupler-logo-horizontal.png "Coupler")](https://www.couplerhq.com/?hsLang=nb) Copyright © 2020 Coupler ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://6655320.fs1.hubspotusercontent-na1.net/hubfs/6655320/Videos/Strossle%20-%20Mari%20Gr%C3%B8nvold.mp4", "dateModified" : "2022-02-02T08:39:30.446Z", "description" : "", "duration" : "PT1M16S", "height" : 1080, "name" : "Strossle - Mari Grønvold", "thumbnailUrl" : "https://api-na1.hubspot.com/filemanager/api/v3/files/thumbnail-redirect//61446768686?portalId=6655320&size=medium&t=1638950579276", "uploadDate" : "2021-12-08T07:48:43.073Z", "width" : 1920 } ```