CASE STUDY
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Services

Full-service Inbound Marketing

 

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From prospects to promoters

We help with all aspects of modern B2B marketing. From creating awareness and sourcing prospects to convert them into hot leads. And if you deserve it and do the legwork; your greatest ambassadors.

1. Attract

Make sure you're visible to your target audience with relevant content.

2. Convert

Convert prospects into leads through optimized landing pages.

3. Close

Nurture your contacts into hot leads for the sales force handle.

4. Delight

Create loyal customers and brand advocates by amplifying the customer experience.

 

Tactics and Tools

through the customer journey

 

1. Attract

Make sure you're visible to your target audience. We do this through relevant content and targeted messaging in various channels.

→ Google Ads
→ SEO / Search Engine Optimization
→ Facebook Ads
→ Linkedin Ads
→ Content Marketing
→ HubSpot Marketing

2 Coupler Homepage Ikoner 1 Atract Full 202001
 

2. Convert

Focus on converting the anonymous visitor into an identifiable lead. This is typically achieved by giving away valuable content in exchange for contact information.

→ Landing pages
→ Call to actions
→ Forms
→ Chat
→ HubSpot Marketing

2 Coupler Homepage Ikoner 2 Convert Full 202001
 

3. Close

With the "permission to speak" by the lead, we nurture the relationship through customized email marketing and other tools. By leveraging the power of a modern CRM, your sales team will have clear signals as to when it's time to close the deal.

→ Email Marketing
→ Lead Scoring
→ HubSpot CRM

2 Coupler Homepage Ikoner 3 Close Full 202001
 

4. Delight

Amplify the on-going customer experience through customer success, feedback loops and timely communications. If you do this well, you'll gain ambassadors who'll generate even further customers, all for free.

→ Customer Success
→ Surveys
→ Chat
→ HubSpot Service Hub

2 Coupler Homepage Ikoner 4 Delight Full 202001

LET'S GET STARTED

Get in touch for a talk about how we can improve your marketing and sales processes.

 

Get in touch

Accountability, structure and fair value for money is not a given in the marketing realm. Finding Coupler has been like finding an oasis in the desert. They are structured, empirically driven, highly service-minded, and they give great value for money. On top of that, they are wonderful people on a human level. Highly recommended!
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Ina von Turow
Founder and CEO, FNDR
 

Capabilities

All the services needed to execute on your modern marketing strategy.