Coupler’s Growth Automation Specialist, André Giæver, will teach you how to create a successful Drip Campaign.
The fancy word Drip Campaign means automated email marketing. An example of this could be a free 7 days mini-course via email that provides the recipient with useful information on how to use your service.
The end goal using Drip Campaigns as part of you email marketing strategy should be to push the user a little bit further down your sales-funnel.
Here’s what André have in store for you:
- How drip campaigns can effortlessly improve your marketing strategy
- Comparison of popular email marketing softwares such as Mailchimp, HubSpot and ActiveCampaign
- Live demonstration of how to build a Drip Campaign
- How to set up lead scoring
- Segmenting contacts between open, clicked and no action
- Learn how to use ActiveCampaign